Kozhikode

Pottammal-Palazhi Rd,
Kozhikode

Malappuram

Palakkad Road,
Perinthalmanna

Ernakulam

opposite to Kairali Apartments,
Kochi

Case Studies

How strategic SEO and digital marketing help companies boost their online visibility, search engine rank and digital footprint.

Our Work

Real Strategies, Real Visibility

The case studies demonstrate how our strategic SEO and digital marketing efforts help companies boost their online visibility, search engine rank and digital footprint. Each case study outlines the business challenge, what we did and the results.

These examples show how a strategic and consistent digital marketing plan can help to improve Google rankings, organic visibility and reach more potential customers.

Learn more about our work with case studies on how Iberr Technologies helps companies of all sizes to improve their online visibility, reach their target audiences, and generate more opportunities for growth.

  • Business challenge
  • What we did
  • The results
Client Stories

Explore Our Case Studies

Education & Training

Charlson Swimming Academy

How Charlson Swimming Academy strengthened its Google presence for swimming searches in Kannur and across Kerala.

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Wedding Photography

Wedding Manthra

Ranked #1 on Google in Guruvayoor

How Wedding Manthra strengthened its Google presence for wedding photography searches.

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Online Language Learning

Hindi Plus Academy

How Hindi Plus Academy strengthened its Google presence for spoken Hindi searches in Kerala.

Read case study
Construction & Interiors

Teraffine Gypsum Solutions

Clicks up from 279 to 1.65K

How Teraffine strengthened its Google presence for gypsum plastering searches in Kerala.

Read case study
Online Language Learning

Arabic Plus Academy

How Arabic Plus Academy strengthened its Google presence for spoken Arabic searches in Kerala.

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Exam Coaching

Radius Education

Ranking for “best CUET coaching in Kerala”

How Radius Education strengthened its Google presence for CUET coaching searches in Kerala.

Read case study
Higher Education

Vishnu Ayurveda Medical College

How Vishnu Ayurveda Medical College strengthened its Google presence for Ayurveda education searches.

Read case study
Construction & Architecture

Anexim

How Anexim strengthened its Google presence for construction and architecture searches in Malappuram.

Read case study
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Charlson Swimming Academy

How Charlson Swimming Academy Strengthened Its Google Presence for Swimming Searches

  • IndustryEducation & Training
  • LocationKannur, Kerala
  • ServiceSearch Engine Optimization
01  /  The Challenge

Strong academy, low online visibility

Iberr Technologies has tied up with Charlson Swimming Academy, a strong professional swimming coaching and training facility in Kerala. They have programs organized for kids, adults, beginners and competitive swimmers. But they didn't have the online visibility to reach out to people actively searching for swimming classes and professional swimming training in Kannur and across Kerala.

  • Kids
  • Adults
  • Beginners
  • Competitive swimmers
02  /  What We Did

An SEO audit, then focused optimization

That's how we started with an SEO audit and made a list of high intent keywords around swimming coaching and training and optimized the website for those relevant search terms. We partnered with Charlson Swimming Academy to improve their site's technical SEO. We added relevant keyword content to their service and training pages, increased internal linking and optimized location specific content, all of which improved their ranking in the Google search results.

SEO audit

High intent keyword research

Technical SEO improvements

Keyword content for service & training pages

Increased internal linking

Location specific content

03  /  SEO Strategy

Built around high intent local searches

The SEO strategy was focused on important search terms like swimming classes in Kannur, swimming training in Kerala and other related searches like swimming coaching in Kannur, swimming coaching in Calicut, swimming coaching in Kasargod etc. Content for the website has been created to showcase the academy's training programs, certified instructors, safety-first approach and its availability for different age groups.

Important search terms

  • swimming classes in Kannur
  • swimming training in Kerala

Related searches

  • swimming coaching in Kannur
  • swimming coaching in Calicut
  • swimming coaching in Kasargod
Training programs
Certified instructors
Safety-first approach
Different age groups
04  /  The Results

Found by the people looking for swimming lessons

Charlson Swimming Academy has increased its visibility to people searching for swimming classes and training in Kannur, Kerala. Its Google visibility for relevant searches related to swimming has also improved. The site was designed for beginners, kids, adults and swimmers that want to improve their skills by following a structured swimming program.

Bigger online visibility

Wider reach to potential students

More chances to connect

The results were obvious: bigger online visibility, wider reach to potential students and more chances to connect with people looking for swimming lessons and professional training. The high intent search queries like “swimming classes in Kannur” and “swimming training in Kerala” helped Charlson Swimming Academy to enhance its online visibility and reach its target audience looking for swimming training and education.

That's the whole purpose of good SEO – to help education and training businesses get more visibility at the point when potential students are actively looking for the services they provide.

Wedding Manthra

How Wedding Manthra Strengthened Its Google Presence for Wedding Photography Searches

  • IndustryWedding Photography
  • LocationGuruvayoor, Kerala
  • ServiceSearch Engine Optimization
01  /  The Challenge

Great photography, needed to be found online

Wedding Manthra partnered with Iberr Technologies to develop a platform for couples looking to freeze their special moments in and around Guruvayoor. They knew their stuff when it came to wedding photography. Having their experience in photography and creative portfolio, it was important for them to be more visible online to reach out to couples looking for wedding photography services in Guruvayoor.

  • Wedding photography
  • Creative portfolio
  • Couples in Guruvayoor
02  /  What We Did

SEO built around how couples search

We started off by conducting an SEO audit, researching high-intent search terms that are used by couples looking for wedding photographers and photography services, and optimizing the website around relevant wedding photography keywords. We worked on the technical SEO of the site, improved the website content, optimized the service and gallery section, improved the internal linking and local SEO elements to increase the visibility of Wedding Manthra in Google search results.

SEO audit

High-intent keyword research

Technical SEO

Improved website content

Optimized service & gallery section

Internal linking & local SEO

03  /  Rankings

Ranking first on Google within months

Within months, Wedding Manthra was ranking first on Google for highly competitive keywords like “Wedding Photographers in Guruvayoor” and “Wedding Photography Guruvayoor”.

#1
Ranking on GoogleWedding Photographers in Guruvayoor
#1
Ranking on GoogleWedding Photography Guruvayoor
First page visibility for a few related wedding photography searches too

The website also got first page visibility in a few related wedding photography searches, which helped Wedding Manthra to reach out to the couples who are actively searching for professional wedding photographers and photography services in Guruvayoor.

04  /  The Results

More couples, more relevant enquiries

Stronger online visibility

Increased reach among couples

Greater opportunities for relevant enquiries

The result was clear: stronger online visibility for Wedding Manthra, increased reach among couples searching for wedding photography, and greater opportunities to generate relevant enquiries. By improving search visibility for high-intent wedding photography keywords, Wedding Manthra was able to connect with potential clients looking for photographers to capture their weddings, candid moments, and special celebrations in Guruvayoor.

The point of good SEO is to get wedding photography businesses in front of potential clients when they are looking to book someone to shoot one of the most important days of their lives.

Hindi Plus Academy

How Hindi Plus Academy Strengthened Its Google Presence for Spoken Hindi Searches

  • IndustryOnline Language Learning
  • AudienceLearners in Kerala
  • ServiceSearch Engine Optimization
01  /  The Challenge

A great learning offer that needed more visibility

Hindi Plus Academy has teamed up with Iberr Technologies. The academy already had an online platform to assist learners in improving their spoken Hindi skills. Hindi Plus Academy had a great offering to learn with courses for the beginner, intermediate and advanced learners, flexible online classes, live sessions, practice activities and qualified instructors. But they needed to be more visible on the internet, so that they could reach out to people looking for spoken Hindi classes in Kerala.

BeginnerCourse level
IntermediateCourse level
AdvancedCourse level
Flexible online classes
Live sessions
Practice activities
Qualified instructors
02  /  What We Did

SEO focused on Hindi learners in Kerala

We began with an SEO audit concentrating on relevant high intent search terms people use when searching for Hindi language training and online spoken Hindi classes. We optimized the website for these search terms, did some on-page SEO, strengthened the content on key pages, improved internal linking and focused on improving the overall search visibility of the website for learners looking for Hindi courses in Kerala.

SEO audit

High intent search term research

On-page SEO

Stronger content on key pages

Improved internal linking

Overall search visibility

Searches we focused on

  • spoken Hindi classes in Kerala
  • online spoken Hindi classes

Related searches

  • Hindi language training
  • Hindi courses in Kerala
03  /  Visibility

Good visibility on Google for spoken Hindi searches

As a part of the SEO strategy, Hindi Plus Academy got good visibility on Google for keywords like “Spoken Hindi Classes in Kerala” and “Spoken Hindi Online Course in Kerala”. The additional visibility helped the academy reach learners looking for easy online Hindi learning and spoken Hindi classes in Kerala.

Visible on Google for

  • Spoken Hindi Classes in Kerala
  • Spoken Hindi Online Course in Kerala
04  /  The Results

Reaching a larger audience of Hindi learners

Increased online visibility

Reach to a larger audience

Learners improving Hindi communication

The Hindi Plus Academy saw an increase in its online visibility, and also got an opportunity to reach a larger audience of students, working professionals and people wanting to improve their Hindi communication skills. Hindi Plus Academy has also worked on the SEO basics of its website and focused on the relevant search terms to increase its visibility among the people who are looking for spoken Hindi classes and online Hindi courses in Kerala.

This is what SEO success is all about. Helping education and training platforms to connect with the right learners, at the right time when they are actively looking for the skills and courses they want to learn.

Teraffine Gypsum Solutions

How Teraffine Strengthened Its Google Presence for Gypsum Plastering Searches in Kerala

  • IndustryConstruction & Interiors
  • LocationKerala
  • ServiceSearch Engine Optimization
01  /  The Challenge

A trusted name that needed a stronger online presence

Teraffine partnered with Iberr Technologies. Teraffine had a good reputation in Kerala providing gypsum plastering solutions for residential, commercial and big construction projects. But to reach out to builders, architects, contractors and property owners actively looking for gypsum plastering services all over Kerala, they needed a stronger online presence.

  • Residential
  • Commercial
  • Big construction projects
02  /  What We Did

An SEO audit, then focused optimization

We kicked things off with a comprehensive SEO audit to find out what high intent search terms potential customers were looking for. The goal was to optimize the website for keywords such as “Best Gypsum Plastering Company in Kerala” and “Gypsum Plastering in Kerala”. We improved Teraffine’s technical SEO, added search optimized content to service pages, improved internal linking and optimized local SEO elements to increase Teraffine’s visibility in Google search results.

Comprehensive SEO audit

High intent search term research

Technical SEO improvements

Search optimized service page content

Improved internal linking

Local SEO optimization

Keywords we focused on

  • Best Gypsum Plastering Company in Kerala
  • Gypsum Plastering in Kerala
03  /  Growth

Major improvements in organic performance within months

Within a few months Teraffine made major improvements in organic performance.

Website clicks
2791.65K
Impressions
9.74K14.6K
CTR
2.9%11.3%
Avg. position
22.36.4

We saw an increase in website clicks from 279 to 1.65K, impressions from 9.74K to 14.6K, CTR from 2.9% to 11.3%, and the average keyword position improved from 22.3 to 6.4. Teraffine emerged as a winner in major searches for gypsum plastering services in Kerala, which allowed it to reach out to people looking for modern wall finishing solutions.

04  /  The Results

More qualified inquiries from the right audience

Greater online visibility

Extended reach to builders, architects, contractors & homeowners

More opportunities for qualified inquiries

The result was obvious: greater online visibility, extended reach to builders, architects, contractors and homeowners, and more opportunities to generate qualified inquiries. Teraffine achieved better search visibility for high intent keywords like “Gypsum plastering in Kerala” and “Best gypsum plastering company in Kerala”, so that it could connect with potential customers at the exact moment when they were looking for quality gypsum plastering services.

This is what good SEO is all about – connecting construction and interior solutions businesses with customers precisely when they are searching for trustworthy gypsum plastering services in Kerala.

Arabic Plus Academy

How Arabic Plus Academy Strengthened Its Google Presence for Spoken Arabic Searches

  • IndustryOnline Language Learning
  • AudienceLearners in Kerala
  • ServiceSearch Engine Optimization
01  /  The Challenge

Strong Arabic programs that needed more visibility

When Arabic Plus Academy partnered with Iberr Technologies, they were already offering spoken Arabic learning programs for students and learners looking to improve their Arabic communication skills. Their courses included beginner and intermediate level learning, online classes, Modern Standard Arabic, Business Arabic, Tajweed and Quranic Arabic. However, they needed stronger online visibility to reach people actively searching for Arabic language courses in Kerala.

BeginnerCourse level
IntermediateCourse level
أونلاينOnline classes
الفصحىModern Standard Arabic
الأعمالBusiness Arabic
تجويدTajweed
القرآنQuranic Arabic
02  /  What We Did

SEO built around Arabic language learning searches

We started with an SEO audit, identified high intent keywords related to Arabic language learning and optimised the website around relevant search terms. We improved the website's on-page SEO, strengthened course related content, optimised internal linking and enhanced relevant pages to improve Arabic Plus Academy's visibility across Google search results.

SEO audit

High intent keyword research

On-page SEO

Stronger course related content

Optimised internal linking

Enhanced relevant pages

03  /  Visibility

Visible for the searches that matter

The SEO strategy has helped Arabic Plus Academy gain visibility for important search terms such as ‘Spoken Arabic classes in Kerala’ and ‘Spoken Arabic online course’. The academy managed to take in more students seeking spoken Arabic training, online Arabic classes and flexible Arabic learning programs on the internet.

Visible on Google for

  • Spoken Arabic classes in Kerala
  • Spoken Arabic online course
Spoken Arabic training
Online Arabic classes
Flexible learning programs
04  /  The Results

More students, more course enquiries

Improved online visibility

Stronger reach among potential students

Greater opportunities for course enquiries

The result was clear: improved online visibility, stronger reach among potential students and greater opportunities to generate course enquiries. By focusing on high intent Arabic learning searches, Arabic Plus Academy has targeted and reached out to users who are actively searching for ‘Spoken Arabic classes in Kerala’ and ‘Spoken Arabic online course’.

And that's good SEO. It's helping education brands find the right learners at the right time, when they are looking for the skills and courses they want to learn.

Radius Education

How Radius Education Strengthened Its Google Presence for CUET Coaching Searches

  • IndustryCompetitive Exam Coaching
  • LocationKozhikode, Kerala
  • ServiceSearch Engine Optimization
01  /  The Challenge

Proven coaching that needed to reach more students

Radius Education, in association with Iberr Technologies, was already providing coaching for competitive exams like CUET (UG & PG), NCET and management entrance exams. Radius Education, based in Kozhikode, wanted to strengthen their online presence and reach out to a larger number of students looking for CUET coaching opportunities in Kerala.

  • CUET UG
  • CUET PG
  • NCET
  • Management entrance exams
02  /  What We Did

SEO built around how students search for CUET prep

After our SEO audit, we started the campaign for high intent search terms used by students for CUET preparation and optimized the website with the relevant education and coaching keywords. We improved the technical SEO of the site, added keyword driven content to course pages, created internal links and optimized location based pages to increase the visibility of Radius Education in Google search results.

SEO audit

High intent CUET search terms

Technical SEO improvements

Keyword driven course page content

Internal linking

Location based pages

03  /  Rankings

Ranking for highly competitive CUET keywords

Thanks to the SEO strategy, Radius Education has been ranking for highly competitive keywords like “best CUET coaching in Kerala” and “CUET coaching in Kerala”. The website also helped the institute rank higher for related queries such as CUET UG, CUET PG, CUET crash course and CUET coaching, capturing students who are looking for structured preparation and expert guidance.

Ranking on Google for

  • best CUET coaching in Kerala
  • CUET coaching in Kerala

Ranking higher for related searches

  • CUET UG
  • CUET PG
  • CUET crash course
  • CUET coaching
04  /  The Results

Found by students looking for CUET coaching

Stronger online presence

Reach to students looking for CUET coaching

Increased search visibility

Radius Education has left a mark on the internet and reached out to students looking for CUET coaching in Kerala. By targeting high intent education keywords, Radius Education increased its search visibility among learners searching for CUET UG, CUET PG, crash courses and competitive exam preparation.

That's good SEO – helping education brands reach students who are looking for the right coaching and prep program to meet their academic goals.

Vishnu Ayurveda Medical College

How Vishnu Ayurveda Medical College Strengthened Its Google Presence for Ayurveda Education Searches

  • IndustryAyurveda Education
  • LocationShornur, Palakkad
  • ServiceSearch Engine Optimization
01  /  The Challenge

A leading Ayurveda college, ready to reach more students

When Vishnu Ayurveda Medical College started collaborating with Iberr Technologies, it was already a leader in Ayurveda education, offering BAMS and post-graduate Ayurveda courses in specialties like Kayachikitsa, Panchakarma, Dravyaguna and more. The college at Shornur in Palakkad also offers students clinical exposure in its teaching hospital, along with modern classrooms, laboratories, a library and research facilities.

  • BAMS
  • PG Ayurveda courses
  • Kayachikitsa
  • Panchakarma
  • Dravyaguna
Teaching hospital
Modern classrooms
Laboratories
Library & research
02  /  What We Did

SEO built around how students search for Ayurveda courses

We began with an SEO audit and identified relevant search terms that students use to search for Ayurveda education in Kerala and Palakkad. The website was optimized for high intent search terms like “ayurveda colleges in kerala” and “ayurveda courses in palakkad”. We worked on improving website content, beefing up course related pages, boosting internal linking and optimizing key on-page and local SEO elements to help the college be more visible in Google search results.

SEO audit

Student search term research

Improved website content

Stronger course related pages

Boosted internal linking

On-page & local SEO

Searches we focused on

  • ayurveda colleges in kerala
  • ayurveda courses in palakkad
03  /  SEO Strategy

Content built around what the college offers

The SEO strategy was aimed at connecting Vishnu Ayurveda Medical College with students who are actively searching for Ayurveda colleges, BAMS courses and postgraduate Ayurveda courses. The content was organized around the institution's academic programs, facilities, campus, clinical training and Ayurveda specializations to help search engines better understand the college's offerings and relevance to education related searches.

Students searching for

  • Ayurveda colleges
  • BAMS courses
  • Postgraduate Ayurveda courses
Academic programs
Facilities & campus
Clinical training
Ayurveda specializations
04  /  The Results

Found by students looking for Ayurveda education

Better search visibility for Ayurveda education

Reach to students across Kerala & Palakkad

Improved search relevance & content structure

As a result, Vishnu Ayurveda Medical College got better search visibility for relevant Ayurveda education searches. This helped the institution reach students who were searching for “Ayurveda Colleges in Kerala” and “Ayurveda Courses in Palakkad”. With improved search relevance and a better content structure on the website, the college is well placed to reach prospective students looking for Ayurveda education and career opportunities.

This is what good SEO looks like – helping educational institutions become more visible to students at the time they are looking for the right course, college and career path.

Anexim Engineering Consultants

How Anexim Strengthened Its Google Presence for Construction & Architecture Searches

  • IndustryConstruction & Architecture
  • LocationPerinthalmanna, Malappuram
  • ServiceSearch Engine Optimization
01  /  The Challenge

Deep construction expertise that needed to be found online

Iberr Technologies' partner, Anexim Engineering Consultants, had vast experience in architecture, residential and commercial construction, project management, interior designing and consultancy. Anexim, located in Perinthalmanna and serving Malappuram and other parts of Kerala, wanted to enhance its online presence to connect with people who are actively searching for construction and architectural services.

  • Architecture
  • Residential construction
  • Commercial construction
  • Project management
  • Interior designing
  • Consultancy
02  /  What We Did

SEO built around construction and architecture searches

We conducted an SEO audit, determined the relevant high intent keywords people use when searching for construction and architecture services, and optimized the website to take advantage of these opportunities. We worked on the technical SEO of the website, service pages, location pages, internal linking and overall search relevance for construction and architecture queries.

SEO audit

High intent keyword research

Technical SEO

Optimized service pages

Location pages

Internal linking & search relevance

03  /  Visibility

Visible for the local searches that matter

With the SEO strategy, Anexim improved its visibility for relevant local search keywords like “Best construction company in Malappuram” and “architects in Perinthalmanna”. The website was built to cater to people searching for residential construction, commercial construction, architectural design, project management and other building services in Malappuram and Perinthalmanna.

Improved visibility for

  • Best construction company in Malappuram
  • architects in Perinthalmanna

Serving people searching for

  • residential construction
  • commercial construction
  • architectural design
  • project management
  • building services
04  /  The Results

More opportunities to connect with the right clients

More visibility for construction & architecture searches

Reach to potential customers planning projects

More opportunities to connect with the right audience

This gave Anexim more visibility on the internet as people searched for related construction and architecture terms. It enabled the company to target potential customers interested in house construction, commercial projects, architectural planning, interior design and project management services. The rise in search visibility created more opportunities to connect with the right audience for specialized services such as:

  • Residential & commercial construction
  • Interior designing
  • Construction management
  • Cost consulting
  • Quality management
  • Pre-engineered steel structures

This is good SEO practice – helping construction and architecture firms stand out when a potential client searches for the services they need, from planning and architectural design to construction and project delivery.

Your Growth Story

Want your business to be the next case study?

Let's start with an SEO audit and build a strategy around the searches your customers are already making.